Influence Pros

Dorothy Kern, blogger and author of "Crazy for Crust", joins the Influence Pros Podcast to deliciously debate knowing your own audience, the rise of bloggers as influencers, and the importance of mutual respect. Special thanks to our sponsors: Cision (http://cision.com/get-coverage) Convince & Convert (http://definitivedigest.com) TapInfluence (email info@tapinfluence.com) Zuberance (http://zuberance.com/podcast)   In This Episode Why it's critical to know your audience and what they want most How to turn your personal passion into a lucrative career Why it takes time to develop your voice as a blogger How to best approach an influencer for a new marketing project How to balance time between content creation and social media sharing   Resources In the News: How to Do Influencer Marketing Like a Pro Dorothy Kern Twitter: @crazyforcrust Crazy for Crust International Delight Challenge Butter Crazy for Crust Cookbooks Visit InfluenceProsPodcast.com for more insights from your favorite conten