Influence Pros

Holly Hamann, Co-Founder of TapInfluence, joins the Influence Pros Podcast to talk about finding measurable data, demands for changing skill sets, and approaching work as collaborations over campaigns. Special thanks to our sponsors: Cision (http://cision.com/get-coverage) Convince & Convert (http://definitivedigest.com) TapInfluence (email info@tapinfluence.com) Zuberance (http://zuberance.com/podcast)   In This Episode How to see and adjust to changes Why it’s important to know your audience Why marketers are getting bigger budgets How to find measurable data How to know your platforms Why collaborations are best   Resources In the News: “The New York Times acquires influencer marketing agency HelloSociety” Holly Hamann Twitter: @HollyHamann CU Deming Center of Entrepreneurship Word of Mouth Marketing Association National Center for Women and Information Technology ABC News: Million Moms Challenge Save the Children UNICEF Shot@Life RhythmOne Visit InfluenceProsPodcas