Donor Doctor Show

Welcome to the Donor Doctor with your host James Newberry. On today's show, James shares David Ogilvy's Life and Stories. Discussion with Stuart MacLean. Seeing Talent in Nonconformists A nonconformist is not necessarily a rude person. To Stuart, it simply means that you have something that you can assert. Authorities, however, sometimes take it as a form of insubordination when it's not. "Talent is most likely found among nonconformists, dissenters, and rebels." -David Ogilvy Still, it is good to cherish those who don't usually go with the norm. Such polite dissenters have ideas that can be supported. Go for Fun It's relatively common to want employees who would follow the rules. But for any advertising or other creative industries, you would really want people who can think out of the box—people who could formulate interesting and fresh ideas. "Funny agencies are more creative and successful." -David Ogilvy Following up a certain formula is not enough. Agencies need innovators, and a way to do that is by ha