Donor Doctor Show

JNS004: ALS Bucket Challenge, Frog Lube and famous WSJ ad

Informações:

Synopsis

Welcome to the Donor Doctor with your host James Newberry. On today's show, James interviews Ryan Mobley ALS Bucket Challenge, Froglube and famous WSJ ad. The ALS Bucket Challenge   Ryan does very well in adapting techniques to new circumstances. On today's show, James shares about the most successful fundraising technique in 2014—the ALS bucket challenge. It raised a staggering amount of 115 million dollars.   The bucket challenge was an adaptation of a famous game kids play in a school fair. For a dollar or so, kids get to dunk an annoying person using 5 softballs. If they successfully hit the target the person was dunked into water. Kids loved it.   Creative Fundraising Techniques   There are a lot of other creative techniques apart from the bucket challenge. James recalls a junior high school fundraising contest called the slave auction. A lot of charity events adapted it in various ways, such as the bachelor or bachelorette auction where you get to have lunch with a famous person. &n