Donor Doctor Show

Welcome to the Donor Doctor with your host James Newberry. On today's show, James interviews Vernon Robinson Helped Raise $12MM for Ben Carson. The City Councilman Vernon's first fundraising began in his bid for city councilman. His initial efforts were going to friends and family to raise money. Fortunately he was running against a naturalist and there was not much opposition. Vernon Robinson then ran for Congress. He worked with James on this campaign. He raise $3 million which is a lot for a congressional campaign in 2004. He outraised every candidate except the members of the leadership. It was a tough race for Vernon. He was going against a state senator and a member of the Broyhill family. Vernon came in first but then lost in the run-off. Upgrading Vernon raised money through direct mail and email but he was also very good at upgrading people. He had a lot of $100 donors but could not differentiate between those that could give more and that was the max they could give. There are two types of $100 don