Apps to Grow Your Business

Dorie Clark, author of Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, is also a strategic marketing consultant and can be found at DorieClark.com. She joined us on the GetApp podcast to talk about her book and what we can do to discover out breakthrough ideas. “For a lot of professionals today it’s very common that people have a lot of different jobs a lot of different careers and we need to know how to adapt in the marketplace.” [00:04:45] Dorie explains how she faced a rough patch when she was repeatedly turned down from doctoral programs and after pivoting into journalism, got laid off a year later when the economy started to hit the publishing industry. Those moments where inspiration to write her first book: Reinventing You: Define Your Brand, Imagine Your Future. “Often times the reason there was a failure was because of larger forces I really couldn’t see at the time.” [00:07:00] When asked about how to get out of a