Work That Matters Podcast

One of my favorite companies doing great work that ignites human potential and is profitable in doing so is Luck Companies. Helping lead the way with this incredibly altruistic and yet practical transformation is Mark Fernandes. Mark and Luck Companies focus on this shift through Values-Based leadership ideology and model. How we lead is rooted in what is important to us. What’s important to us is rooted in our values. Unfortunately many of us don't make the time to identify and know what our personal values are. Going one step further, we don't take the time to integrate our values into our leadership actions. In this episode, Mark Fernandes and I discuss how values-based leadership can ignite human potential and generate business value.