Old School With New Tools

Old School with New Tools - #21 The Sales Journey, Interview with John Ivanko, CEO of Boon Road

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Synopsis

The world of sales is changing, but the Old School rule that People buy from Peoplethey like and trust still applies.  So, how do you establish a relationship based in likability and trust based in your online presence…well all of this comes down to your customer journey. Today, we have an expert in the customer journey…John Ivanko CEO of Boon Road.