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When you go out into the world and observe people feeling uncomfortable or frustrated, do you ever do anything about it? Dennis and April did. “I was working out regularly at a local park with a group of people. But I noticed many of the women were uncomfortable with their lack of options to change clothes. They had to choose between dirty bathrooms or hiding in their car.” Dennis thought to himself... there had to be a better way! In order to make The Undress, Dennis partnered with April who was one of the women in the group that was also unhappy with the lack of options for changing after a workout. The Undress is a really unique solution to a very common frustration. Instead of having to change in a dirty bathroom, The Undress lets you pull the special strap under your bra and becomes a full dress. It’s brilliant, right? Now women can change quickly, anywhere.In this second campaign, Dennis and April improved the product to make it more of a dress that women can keep on. “ We got fe