Current's The Pub

There’s increasingly money to be made in podcasting. But not much, and drooling over the modest amount to be had is like drooling over a bowl of moldy gruel — you only do it because you’re starving. But eat we must. So this week we look at the intersection of podcasting and money — how podcasters can make money to support their podcasting, maybe even themselves. And maybe the gruel won’t look so moldy by the time we’re done. We talked to a panel of podcasting experts at the Public Media Marketing and Development Conference in Washington, D.C.. Our guests: Kerri Hoffman, c.o.o. at Public Radio Exchange, which distributes 13 podcasts through its Radiotopia network; Wendy Turner, v.p. for digital and technical operations at WBEZ in Chicago; and Erik Diehn, v.p. for business development at Midroll Media. This episode is a co-production with Greater Public.