Sleepless Knights Podcast

In this episode, David sits with Harry to decode the exact system behind AI discovery and ranking. They unpack how search actually works under the hood, why most businesses don’t show up when AI scans the web, and the mistakes founders make when they assume talent or a good idea equals visibility.You’ll learn the practical side of authority signals, digital PR, indexing, competitor comparison behavior, and financial reality inside service-based businesses. They also hit the leadership and scaling lessons that come from building teams across borders, managing margins, and making marketing work in a world where AI is the new search engine.