Straight Talk For Smart Business Women

"My interest in wines grew while working on the retail side, when I was a paramedic, and that is where my curiosity for the wholesale side of things grew. Selling wine is a lot like being a paramedic; you assess the shelves or the restaurant wine list, find the holes, and treat those holes with your wines."  Join Kristi as she shares her journey from EMT to selling wine to founding The Fermented Experience.  You won't want to miss this inspiring story of how she navigated challenges and opportunities to do what she LOVES to do. You can learn more about Kristi by "liking" her Facebook page or emailing her Kristi@TheFermentedExperience.com ________________________ Show notes: Make lemonade out of lemons; the glass is always half full. I had a career ending injury and was forced to find a new career direction. Being a wine rep is a lot like being a paramedic. I started with a wine retailer offering wine excursions.  The demand led me to offering more options. Before you pick a company name be sure to check lega