Strayblogger

Email marketing is something I’m constantly telling my readers and customers that they should start doing, and if you’re not building a list and using email marketing… you should start. Email marketing works… It’s effective, it gets results, and it will generate sales… especially if you do it right. Getting subscribers and building lists all start with your opt-in page. Squeeze Pages vs Opt-in Pages You’ve probably heard the term “squeeze page” thrown around a lot, and maybe you’re wondering what the difference is between a squeeze page and an opt-in page. At the core- they’re the same thing. They are a page that is dedicated to getting someone to give you their email address. But, there are some differences to point out. A squeeze page is really just a type of opt-in page. A squeeze page typically has no navigation links, a few bullet points explaining the benefits of opting into the list, and then the actual opt-in form. Again, this is one wa