New Books In Journalism

Last weekend was the NFL Draft, the annual event when teams select college players who have shown the talent to advance to the professional ranks. Staged at New York’s Radio City Music Hall, broadcast live on two cable networks, and surrounded by ceaseless media attention and analysis, the Draft is the spring anchor-point of the NFL as a year-round attraction. Decades ago, the Draft was nothing more than a business meeting. Yet even then the NFL was taking steps to establish itself as a year-round sports league. This came not on cable television, but in church basements and community meeting halls. The menfolk would gather after banquets or father-son dinners and watch films of football–real films, supplied in metal cans and spooled into projectors. They might watch highlights of the last Super Bowl or their local team’s season, a documentary about the great players of the recent past, or a compilation of on-field blunders by players, coaches, and referees. Even though it was the dead of win