Agencies Of The Future

Good Talent Deserves Good Clients — Agencies Must Find and Keep Them with Michael Kempner of MWWPR

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Synopsis

Have you and your team defined the attributes of good clients? In this episode, Michael Kempner, CEO of MWWPR shares how his agency builds and maintains relationships to deliver top-notch work. Since the definition might vary given where your business is, what’s the profile of a good client for your firm today and are there enough of them out there? Conversely, we discuss the incredibly high cost of bad clients.