Ai: Irl

How would you like a tactical advantage for your company that allows you to outpace your competition by an ever-widening margin, year after year? A recent two-year survey of 450 companies revealed that the higher a company’s customer engagement maturity model, the faster it outpaces its competition across key metrics, with the gap increasing year after year. This week we spoke with Ross Haskell, Lead Evangelist for Bold360 at LogMeIn, and Amber Gregorio, Senior Product Marketing Manager at LogMeIn, about a model they’ve developed with Forrester Consulting to help companies understand where they are in the customer experience spectrum. One of the silver bullets that helps improve companies at all levels of customer maturity is deploying AI into their customer workflows. Technologies like AI help a business become more efficient. Those companies that have already piloted and implemented AI are accelerating at a much faster pace than those that have not. Unfortunately, the data confirms that those setbacks compo