Family Wealth Builder Podcast For Motivated Millennials

Risk and Reward and Your Risk Number Did you know human beings are two and a half times more concerned about avoiding losses than they are about achieving potential gains? That's one of the reasons humans tend to sabotage their own investing, selling when they get scared, missing the recovery and buying back in when the markets feel safe again. Instead of fighting against this force of human nature, what if we could harness the fear of risk instead? What if we could turn your natural instinct for risk aversion into a strategy that actually empowers you to stay invested for the long term… That’s why Family Wealth Builder has invested in the world's first risk alignment platform, built on top of a Nobel prize-winning academic framework twice named by Fast Company magazine as one of the 10 most innovative companies in finance. Riskalyzeis used by our team every day to show prospective clients how they're invested wrong and help new clients be sure they're invested right. It all starts with your risk number, it