Millennials On Media

In this episode, Ryan McCarthy talks to Johnny Carver (@CarverJohnny) on a variety of NBA basketball topics and why its so appealing to people in their 20s and 30s. First, Ryan and Johnny discuss why millennials identify with the NBA product so much (1:30). Then they talk about why so much of the drama outside the actual game has an appeal to its fans and how its fueled by the beast that is NBA Twitter (7:10-19:45). Next the discussion moves to how NBA games will be consumed by young consumers and how sports gambling has an effect on all coverage of basketball and sports (20:05-32:00). For the rest of the episode Ryan talks about Johnny’s habits for analyzing the game and his own journey through basketball. (32:00-43:03). Thanks so much to Pink Royal and my man Vik Govindarajan for letting us use their song as the intro music to this podcast. You can listen to the band on Apple Music or Spotify by searching Pink Royal.