Influencers & Entrepreneurs Podcast

Shan Cooper is health and food influencer who kind of fell into her current role as the Director of My Food Religion, simply through sharing food recipes and tips amongst friends and then blogging about her true passion, good healthy food.As a busy mum, foodie, coffee & bacon addict, Shan shares her journey about how she started out working as a Vet Nurse whilst running PT and boxing classes at local gyms before creating a website and blog about healthy food and wellness options, due to strong demand and requests from users on social media.Now over 5 years in, My Food Religion has over 45,000 followers on Instagram and Facebook alone, and Shan had released multiple eBooks whilst selling out healthy food workshops across Australia, and soon to be the UK.I talk to Shan about how to grow an audience online, what social channels do and don’t work, how to deal with click bait headlines and negative comments as well as the pros and cons that are associated with having one of your articles go viral across the wo