The Digital Sport Insider

Jerry has been working in sport since 1998 and ended up at Facebook via The FA and 8 years at Chelsea. We met at Soccerex where he was just about give a 1-2-1 talk with Tom Chick about his role. You can listen to that talk here: https://audioboom.com/posts/6267564-facebook-on-football In this chat you can expect to hear us cover; - Landing his role at Facebook, and what it is he does. - Roma's tongue-in-cheek approach to social media and how it helps them stand out from the crowd. - How he sees Facebook complementing and not competing with sports broadcasters. - Keeping up with the constant product changes at Facebook and Instagram. - Using different styles and types of content between the two main platforms. - Examples of Instagram Stories such as Chelsea's take over by John Terry as he talked about his match in goal for the side. - Augmented Reality and how Instagram is leading us into this new way of interacting, at the moment, with our phones. - The launch of 'Watch' with Real Madrid's documentary serie