Agencies Of The Future

The Increasingly Blurred Lines of PR with Julie Batliner, President of Carmichael Lynch

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Synopsis

In this episode, our guest is Julie Batliner, president and managing partner of Carmichael Lynch. Julie reflects on the role of PR in an advertising agency and shares how the blurring of market disciplines can accelerate growth for clients and agencies alike. Julie delves into learning to speak the language of creatives, the rapid evolution of the market, and her own efforts to achieve work/life balance.