Ft News
GE dials up volume on media ventures
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:02:40
- More information
Informações:
Synopsis
From General Electric Theater to Bill Nye-hosted Vine clips, the industrial conglomerate has created science-inspired content as an advertising vehicle over the decades. Media and marketing correspondent Shannon Bond explores the company's varied media ventures, including its newest partnership with podcast network Panoply. Music: "Backed Vibes" by Kevin MacLeod. Other clips courtesy of General Electric. See acast.com/privacy for privacy and opt-out information.
