Ignite Visibility University

In this advanced class, John Lincoln discusses his process for marketing to leads captured in a CRM through digital marketing efforts. By doing so, you can further nurture the lead until it closes. This is part 1 of a 2 part CRM digital marketing playbook for B2B businesses. This sophisticated method for B2B marketing can make all the difference for a business. Learn how to capture leads and nurture them from the cold to hot, how to score the leads and eventually cross-sell them into other services in this video.