Yoga Entrepreneur Secrets

In this episode, Chris talks about the importance of yoga entrepreneurs knowing the kind of clientele they want to serve. It’s very critical for a yoga entrepreneur to enjoy being around his/her clients because it contributes greatly to the thriving and sustainability of their business.Chris will share the mistakes himself and John made at the beginning of their studios in regards to sending mixed messages to the marketplace because they felt “Yoga is for Everyone”, and how they got passed that. Tune in as he also shares the framework that will help you figure out who your ideal client is, so you can make money while enjoying serving your students.Key Points Discussed:The mistakes John and Chris made when they were starting out (01:57)Figuring out your avatar or your ideal client (04:51)The three markets: Health, Wealth, and Relationships (06:16)Understanding your sub-market and where you fit? (09:36)Crafting your message around who your who is (12:55)The three biggest reasons why people go to yoga (16:10)Del