New Books In Communications

In her new book, Playboy Laughs: The Comedy, Comedians, and Cartoons of Playboy (Beaufort Books, 2017), Patty Farmer examines the relationship between Hugh Hefner’s Playboy empire and some of the most influential comedians and cartoonists of the past 50 years. Farmer explores the ways in which the Playboy Clubs and Resorts of the 1960s and 1970s established spaces for comedians to hone their acts, get paid, and started the careers for many comedians and musicians. She looks at the savvy business decisions of Hefner that led to clubs which have influenced popular culture and society in a variety of ways. Farmer describes how establishing these clubs challenged racial barriers as desegregated comedy clubs in the 1960s as well as gender barriers, giving a performance space to many rising female comedians such as Phyllis Diller and Joan Rivers. Farmer also looks at the role Playboy magazine played in launching the careers of many cartoonists such as Shel Silverstein and Al Jaffe and the meticulous attention to de