Live From Nabshow 2017

Gabe Greenberg, CEO, Co-Founder, GABBCONAll media will be transacted digitally in the future and most will be ‘audience based buying’ in the very near future. GABBCON is challenging the status quo. We have gathered a group of leaders from across the industry to develop a working glossary for audience buying and technical standards for emerging digital channels including TV, OTT, DOOH and Audio. As the media and adtech community race to audience based buying, GABBCON, Global Audience Based Buying Conference, will provide education, consulting, standards and content on the topics of audience buying, addressable TV, advanced TV, measurement and premium video, DOOH, Audio, display and mobile.Please attend one of our upcoming events and join the conversation about audience based buying or contact us about bespoke events or consulting services on the topics of audience based buying in TV, video, audio, DOOH, programmatic TV, and addressable TV. We will help help your organization lead and challenge yourselves to be