Live From Nabshow 2017
Live From The NABSHOW 2017: An Interview with Chip Hall, Google and Pete Kim, MightyHive On Programmatic Media
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:12:17
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Synopsis
Chip Hall, Managing Director of Media Platform SalesGoogleChip brings 23 years of diverse entrepreneurial and corporate Internet industry experience with him into his role as Managing Director, Google Platform Demand Channels at Google. Chip has a history of successfully building new businesses in both corporate and start-up environments, and over the past 5 years has helped Google’s Programmatic Platforms business generate 10x+ growth while establishing a global presence. Before being acquired by Google in 2009, Chip was CRO at Teracent where he brought the company’s dynamic ad technology to market by guiding the business from zero to 50 customers in just a year, including such blue chip clients as HP, Overstock, Target, Best Buy, CapitalOne, American Airlines and Travelocity. Pete Kim, Founder & CEO | MightyHiveAn influential figure in advertising technology, Pete Kim has worked with the world’s largest advertisers on improving marketing strategies across every industry vertical. He developed Yahoo!'s c