Prosperity On Air

"The quality of the relationship with the customer has a direct impact on the business, it determines the customer's desire to stay with you over time" - Paolo FabrizioWe discuss this very important topic in today’s episode with Paolo Fabrizio,a pioneer of Social Customer Service (SCS) in Italy and author of "La rivoluzione del customer service” (The Social Customer Service Revolution),the first book on this subject in our country. In the 90s Paolo participated in the startup of the first online insurance company in Italy, after which he explores the connection between social networks and customer service. In 2013 he launches his blog - SocialMediaScrum.com- dedicated to digital customer service, followed by his weekly podcast devoted to this topic. In 2015 he published his first book on SCS. He is a consultant, trainer, author and sought-after speaker in conferences in Italy and abroad. "You can find this episode notes and the links mentioned in the interview at this link: http://www.projectprosperity.com/