Futuresinfocus

The technology revolution has changed everything around us. In a world full of many levels of disruption we cannot apply old ways to think and feel and operate at work. We need new mindsets and frameworks to work together. The idea came up from working with Bono (U2) when building the Red products with Motorola and Bono.It is a great framework for thinking about the new world we are facing with a population hoping, expecting and open to very new ways of working. This mentality exudes self-confidence and curiosity because a great deal of the knowledge we need is available online. The Punk rock mentality best illustrates this as the movement called into questions assumptions around how music should be created. Through a set of stories from Bono and the Red program for solving AIDS in Africa Jeremy talks about parts of the eight principles of Punk Rock that are needed in today and tomorrows world.