Futuresinfocus

Over 10 billion plastic and other material packages are consumed every day in the planet, or trillions every year. We are all responsible for this, so we all have a responsibility for changing it all. In a world where we are increasingly becoming middle class the current consumption of packaging is unsustainable. Listen to Holly O’ Driscoll a 25 year P&G packaging designer and expert as she talks about future ideas on packaging we are seeing now. From packaging that goats to eat to rice based materials.