Maturepreneurial Podcast: Interviews With Older Entrepreneurs | Online Business Tips | Learn From Those Who Have Succeeded

Susan Good, in her early 70’s, is the owner and primary writer for the award-winning HoneyGood.com website, a fashion, food and lifestyle blog she founded in October 2012. She is the wife of real estate auction pioneer, Sheldon F. Good, as well as a mother, daughter, grandmother and great grandmother to 25 "GRANDS" who call her "Honey."  And she is a girlfriend to many. When Susan's first grandchild was born in 1987, her daughter selected “Honey” as her grandmother name because it so aptly suited her personality and outlook on life.  Today, Susan Good is called Honey by her entire family and the Honey Good staff. Honey's website is written for vibrant, visible and savvy women over 50. In many ways, Honey's own life mirrors her readers' lives: a mixture of the bitter and the sweet as well as the joys and the sorrows. As she reminds her nearly 150,000 loyal followers in Chicago and around the world: “We have earned our PhDs in Life." While living in Honolulu with her first husband and their two daughters, she w