Uncovering Aha! | Data-savvy Brand Strategy
The Aha Bowl: How data models built for sports can drive informed marketing decisions
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:16:17
- More information
Informações:
Synopsis
Callahan’s senior business analyst built his own statistical model to investigate the college football ranking system. In this episode, he explains his method, and how it could be applied to a business’ own marketing and analytics efforts.
