Startup Capital - Tlh

Most people would say that the best part about a good night's sleep is waking up feeling refreshed, energized, and ready to meet the challenges of the day. A good night's sleep can set you up for success, while waking up on the wrong side of the bed can set you up for, well, a different result. If you're using sub-par sleeping gear, that well-rested feeling in the morning might be overshadowed by an acute pain in the neck. According to today's guests, a lumpy old pillow is one big cause of poor sleep, and plenty of other health complaints as well. Founded by Tallahassee locals Adrianne and Aaron Kautz, One Fresh Pillow is a local startup that designs and manufactures what they're calling the last brand of pillow you'll ever buy. Host Alissa McShane sat down with the Kautzes to talk branding, marketing, product development, and more during this episode of the Startup Capital podcast by Cuttlesoft.