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Building a Brand: the Keys to Success in Today’s Changing Marketplace with Etienne Sanz de Acedo

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Synopsis

Often times entrepreneurs think of protecting their intellectual property last on their list of things to do. But it’s so important to make this a first priority early on in your business strategy. In this episode, I chat with Etienne Sanz de Acedo, CEO of International Trademark Association all about the keys to success when building a brand, steps entrepreneurs can take to protect their intellectual property and adapting to trends in the changing consumer marketplace. Website FacebookInstagramYoutubeLinkedInTwitter This episode is brought to you by  Kajabi, (the most amazing time saving all-in-one platform) check it out at: bit.ly/apkajabi