Her Story Of Success

Nekasha Pratt is an award-winning marketer, speaker and thought leader. She works as the Director of Marketing for Tennessee Tourism and is the Chief Strategy and Brand Officer for her own firm, Bright Advisory Group. With almost 20 years of marketing experience, Nekasha has worked in a wide array of roles and industries, servicing both small and large clients. Today she specializes in digital marketing, branding and multicultural marketing. Nekasha has been honored with many national and local awards, including 3 international Cannes Lions Awards, Nashville’s 2019 Women of Influence Award, a BizWomen Economic Develop Headliner, and more. She also serves her community on boards like Women Can Be Angels, the U.S. Civil Rights Trail, and Together Digital, and she’s an advisor for the Nashville Entrepreneur Center and a Business Mentor for Pathway Women’s Business Center.  In the midst of COVID-19, Nekasha believes marketing is more important than ever, and she’s helping clients to shift their messaging to build