Go For Launch Rocket Fuel For Entrepreneurs

Despite popular belief to the contrary, entrepreneurship in the United States is dying. It has been since before the Great Recession of 2008, and the negative trend in American entrepreneurship has been accelerated by the Covid pandemic. New firms are being started at a slower rate, are employing fewer workers, and are being formed disproportionately in just a few major cities in the U.S. At the same time, large chains are opening more locations. Companies such as Amazon with their "deliver everything and anything" are rapidly displacing Main Street businesses. Elizabeth MacBride and Seth Levine know a lot about these trends and more. They are the authors of the new book,The New Builders - Face to Face with the True Future of Business. They joined me on the Go For Launch Podcast. In the book, they tell the stories of the next generation of entrepreneurs -- and argue for the future of American entrepreneurship. Elizabeth MacBride is an award-winning business journalist and the founder of Times of Entrepreneurs