Go For Launch Rocket Fuel For Entrepreneurs

Are our brains ‘hard-wired’ to encourage us to be our own boss? If so, why do so many people succumb to the perceived predictability of “normal jobs?” Tra Williams, is a nationally recognized expert in entrepreneurship and business strategy. He has some fascinating theories about why so few people start their own businesses. The significant decline of entrepreneurship in America inspired Tra’s upcoming book, Boss Brain, and sparked his mission to rescue one million entrepreneurs from “traditional” employment. In the new book, Tra reveals a scientifically-proven system that unlocks readers’ true potential and unleashes their entrepreneurial instincts so they can leave traditional employment forever and embrace what he calls the real American Dream. I had a great conversation with Tra on the podcast. We talked about the highs and lows of entrepreneurship, and what the future holds for anyone thinking about starting their own business.