Sbi Sales And Marketing Podcast
How a Sales Leader Moves Upmarket from SMB to Enterprise Customers
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:19:37
- More information
Informações:
Synopsis
Stefano Redditi, EVP of Sales and Marketing for JAS Worldwide, joins us to discuss how he has successfully made this move upmarket to achieve enterprise customers. Stefano shares his experience from identifying triggers for change to navigating the resistance that accompanied the reorganization.