The Learning Leader Show With Ryan Hawk

353: Jeni Britton Bauer - How To Create A 'Craveable' Reason To Return

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Synopsis

The Learning Leader Show with Ryan Hawk Text LEARNERS to 44222 For full show notes go to www.LearningLeader.com Episode #353: Jeni Britton Bauer - How To Create A 'Craveable' Reason To Return Jeni Britton Bauer is an American ice cream maker and entrepreneur. Jeni opened her first ice cream shop, Scream, in 1996, then founded Jeni’s Splendid Ice Creams in 2002. Her first cookbook, Jeni’s Splendid Ice Creams at Home, is a New York Times and Wall Street Journal bestseller and won a coveted James Beard Award in 2012. Jeni is a 2017 Henry Crown Fellow and has been recognized by Fast Company as "one of the most creative companies in the world." Notes: Leaders who sustain excellence = "The main thing is you show up every day.  You show up and lead by example. You have to be IN IT daily." That develops trusts.  Trusts leads to it the rest... Jeni is a subject matter expert on the topics that matter to her: ice cream, leadership, curiosity, creativity... "It’s not a genius idea then lots of funding, then success.