I Want Her Job

Robyn Fisher really loves ice cream. As a kid, she and her family would have ice cream for those special moments in life – to bond, recover and really savor life. Fast forward to college. Robyn was in the middle of her studies and couldn’t find a decent ice cream in NYC. She recalled the fresh gelato she experienced in Italy and realized that while gourmet coffee was taking off, there was a gap in the market for fresh ice cream. This realization set her life path toward the founding of Smitten Ice Cream. After graduating from business school, Robyn found an engineer willing to work for equity for two years on creating a better ice cream machine, Brrr, a liquid nitrogen machine with six patents and a secret formula for gourmet ice cream. This led to the creation of the Today Smitten makes every ice cream batch to order. You read that right – nothing is frozen until the customer orders it. In this episode of I Want Her Job The Podcast, Robyn shares her motivations that led to Smitten and discusses how startin