I Want Her Job

8: Kate Marie Grinold Sigfusson, Founder, Babies4babies.

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Synopsis

We love to shop. We love to do good. And in episode 8 of I Want Her Job: The Podcast, we meet the woman behind our latest go-to gift for baby shower shopping. Katie Marie Grinold Sigfusson is the founder of Chicago-based luxury social impact shopping brand Babies4Babies. The site, which sells high-quality swaddle blankets, helps your dollars go further. For every one blanket purchased, four blankets are donated to save newborns lives in the developing world.   Previous to Babies4Babies Kate held positions at the World Economic Forum, FAIR Girls (formerly FAIR Fund) and IT.com. She’s also – get this, a 2009 Miss America Top 10 Finalist. On today’s podcast, Kate shares how she built took her idea to product, her tricks for managing business and dealing with fear.   TOPICS DISCUSSED IN TODAY'S SHOW: On Facing Fear: “My biggest challenge was getting comfortable with the idea of failure, and that is what keeps most people from entrepreneurship.” On Getting the Guts: “I just believed in my idea so much I had to do