It's Time To Sell Podcast: Strategies For 21st Century Selling

This is the first episode in the Get Known Series. Today’s episode is Get Known On YouTube with my very special guest, Brighton West. Brighton helps professional coaches use online video for marketing, sales funnels and online passive income products. He has built a thriving community using YouTube that has resulted in him becoming successful in his business, which is video production and helping coaches and consultants grow their following using video. This episode is all about YouTube: how to get started on the platform, build authority, leverage ads, avoid penalties, do basic video production, use YouTube tools, and a whole lot more. Below are the major takeaways. But don’t miss out on the rest of the good stuff – listen to the entire episode! How to start out on YouTube Start with how-to content. “There’s different types of content on YouTube in terms of how it gathers audience, but if you don’t have an audience, you need to grow an audience. YouTube is the second largest search engine and it’s the large