It's Time To Sell Podcast: Strategies For 21st Century Selling

“I don’t make money in my underwear but I do make it in my undershirt.”   Today my special guest on the podcast is Kevin Donlin. Kevin is an author, a copywriter and a marketing optimizer. In this episode, we talked about marketing multipliers, video handshakes, the difference between sales and marketing, and how you can get over the fear of selling your product/service by asking yourself the right questions. I know there are solopreneurs, entrepreneurs, freelancers and consultants out there who need this information to bring their businesses to the next level and attract new clients to their business, so please share this with your network by clicking any of the social buttons above. What is marketing? In my view, marketing is finding horses and sales is asking them to drink. If you can get thirsty horses and lead them to a pool of crystal clear mountain water, and it’s cold, and it’s a hot summer’s day, it’s not hard to make that sale. The job of marketing is to do the prep work and to come up with the righ