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Personal branding and self-promotion feels awkward and terrible. What if instead you were promoting something outside yourself? Something like: A "big idea" A change you're trying to create for a specific audience/market The general awesomeness of a specific audience/market We'll tell you all about it. Just listen! Subscribe to Liston's YouTube channel here: https://www.youtube.com/channel/UCJedLhKnSNaOcGkDT2MkClg