Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Are you struggling to make your agency stand out? It could be a branding issue. Knowing your brand and owning it can make a big difference when it comes to getting your prospects' attention. In a world saturated by digital marketing agencies, the last thing you want to be is another "me too" agency. So here's advice on the best ways to differentiate your agency from the competition. In today's episode we'll cover: 2 reasons it's important to find your agency's niche. How to understand what it means to brand your agency. #1 Way to differentiate your agency from everyone else. Today I sat down with Scott Markman, Founder and President of Monogram Group. Monogram Group is a branding agency, dealing almost exclusively with private equity clients. As a branding agency, Scott has spent the past 30 years finding his niche, developing a brand, and becoming an expert in his field. But recently, Scott's firm hired a digital agency to help with their own brand. In this episode, we'll talk about why you have to know yo