Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

How An Agency Used Acquisitions to Double Growth

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Synopsis

Considering buying or selling your digital agency? Acquiring another agency is an excellent growth strategy and it’s might be easier and less expensive than you might think. An acquisition can help improve profit margins, expand your client base, and inherit a skilled team while eliminating the competition. An agency acquisition is worth exploring if you're interested in rapid growth. In this episode, we’ll cover: Do you need to be a big agency in order to buy one? Do you need a lot of cash to buy another agency? How to structure an agency acquisition. The 4 criteria of a good agency to acquire. Today’s podcast guest is Brook Schaaf, co-founder, and CEO of FMTC, an agency dedicated to helping advertisers and merchants develop discount and affiliate program with curated data and management. Prior to going the entrepreneur route, Brook got his start at Zappos where he developed his passion for affiliate marketing. Since then, he started his own firm and is on the fast track to major growing by acquiring other