Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Do you wish you could future-proof your agency? Want to land more agency clients and retain them longer? The agency industry is ever-changing but you can create an evergreen marketing agency by going back to the basics. Some of the best practices from the Mad Men era still apply today! Check out these strategies from an agency founder who's been in the business since the 1980's. In today's episode, we'll cover: Why you should focus on the client's internal storytelling. 2 ways to land big accounts and retain them longer. The best way to future-proof your marketing agency. Today, I talked with Peter Cimoroni — Founder and CEO of Razor Marketing with 3 offices across the country. Peter has been in the agency space for over 4 decades! It was a completely different world back then. So, how did Peter keep growing and scaling year-after-year? How does an old-school marketer survive the digital age? With strategy and persistence, of course... Why You Should Focus on the Client's Internal Storytelling As an agency,