Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Is billing a headache for your marketing agency? Do you wish you could quit hour-based pricing and actually get paid what you're worth? Good news! You can. By removing the time barrier, you will see increased profitability and improve client relationships for your agency. In this episode, we'll cover: 3 reasons to bill by value instead of time. What does it mean to break the time barrier? Today, I talked with Mike McDerment, co-founder and CEO of FreshBooks —  invoicing and accounting software with over 24 million users. Mike talked about his recent free eBook called Breaking the Time Barrier and why agencies need to drop time-based billing and start to use a more value-centric model. 3 Reasons To Bill by Value Instead of Time Most agencies bill by-the-hour or by-the-project, but, time-based pricing may be doing your agency more harm than good. Mike explains 3 reasons value-based pricing is a better approach. It removes incentive-based agency-client friction. You're incentivized to take longer on a project