Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Is your agency stuck in a "best practices" rut? Are you following so-called industry best practices without seeing results? If you’re in a place where excitement and momentum have puttered out and you think your agency has plateaued, you’ve hit what my guest calls your “crapping point” :) It's time to start asking the right questions and creating your own best practices. In this episode we’ll cover: Understanding your context and its three components. How to create your own formula for best practices. How to not fall into the best practices trap. Today’s guest is Jay Acunzo, is Sorry for Marketing and shares it all as a keynote speaker, blogger and host of the podcast, Unthinkable. Jay has an impressive background in the tech world and with start-ups, including a career at Google and Hubspot. He also did investing in start-ups for a firm, so his experience and insight comes from both sides of the aisle. Jay understands the importance of asking a lot of questions, the right questions, and turning away from c