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20: Investing in Customer Satisfaction with Kevin Quigg

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Synopsis

More often than not, we want to go with whatever investment plan is the newest rage just because it’s a hot topic. What people don’t realize is that just because a strategy is hot right now, doesn’t mean it’s the best option for you. Exchange traded funds are popular right now because of their convenience, and while it doesn’t mean it’s the right strategy for you, it’s good to familiarize yourself with different investment techniques. In this episode, Kevin Quigg, the Chief Strategist at Exponential ETF’s and host of Exponential ETF’s Podcast, talks about a unique system developed at his firm and how it fits in a strategy with your general investments. Today, our focus is on the American Customer Satisfaction Investable Fund, which is an EFT. Tune into this episode of Better Money Decisions with Kate Stalter to enhance your investment knowledge.  Show Highlights:  The core of the investment thesis  The relationship between customer satisfaction and security performance  Creating an index  How a portfolio tur